START

Whether it's a passion project or a business concept you've been sitting on, we help you take the first step — validating your idea, building a plan, and getting you launch-ready.

SUPPORT

Managing a small business is hard. Get one-on-one support from experienced business advisors who understand the Scarborough market and can help you solve real problems.

GROW

From expanding your customer base to accessing new opportunities, our programme helps established businesses take the next step — sustainably and strategically.

About the course

Too many great business ideas never get off the ground — not because they aren't good enough, but because entrepreneurs don't have access to the right support at the right time. StartUp Scarborough changes that. As a free programme run by the Scarborough Food Security Initiative (Feed Scarborough), we work directly with Scarborough residents to help them Start, Support, and Grow small businesses that create real economic opportunity in the community. Through this course, you'll gain the foundational knowledge to move your idea forward — from business planning and financial basics to marketing and operations. Combined with access to our network of business advisors, you'll have everything you need to build something that lasts. This is entrepreneurship support built for Scarborough, by people who believe in Scarborough. Apply today — it's completely free.

Curriculum

18 Chapters · 74 Lessons

  1. 1

    COURSE OVERVIEW

    1. (Included in full purchase)

      Course Overview

  2. 2

    Module 1: Problem Identification

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Conclusion Video

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Problem Statement

  3. 3

    Module 2: Customer Identification

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Conclusion Video

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Customer Profile

  4. 4

    Module 3: Value Proposition

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Assignment

  5. 5

    Module 4: Market Understanding

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Market Summary

  6. 6

    Module 5: Idea Validation

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Summary

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Validation Summary

  7. 7

    PHASE 1: IDEATION & VALIDATION ASSIGNMENT

    1. (Included in full purchase)

      From Problem to Validated Idea

  8. 8

    Module 6: Business Model Design

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Summary

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Business Model Summary

  9. 9

    Module 7: Competitive Landscape

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Competitive Analysis

  10. 10

    Module 8: Operations & Delivery

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Summary

    4. (Included in full purchase)

      Operations Plan

    5. (Included in full purchase)

      Quiz

  11. 11

    Module 9: Branding & Positioning

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Brand Summary

  12. 12

    Module 10: Legal & Business Setup Basics

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Brand Summary

    5. (Included in full purchase)

      Quiz

  13. 13

    PHASE 2: BUSINESS STRUCTURE & PLANNING

    1. (Included in full purchase)

      Building Your Business Structure

  14. 14

    Module 11: Business Plan Development

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Business Plan Draft

  15. 15

    Module 12: Financial Foundations

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Conclusion Video

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Financial Summary

  16. 16

    Module 13: Pitch Deck Creation

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Pitch Deck

  17. 17

    Module 14: Storytelling & Presentation Skills

    1. (Included in full purchase)

      Introduction

    2. (Included in full purchase)

      Slides

    3. (Included in full purchase)

      Video Conclusion

    4. (Included in full purchase)

      Quiz

    5. (Included in full purchase)

      Presentation Submission

  18. 18

    FINAL CAPSTONE ASSIGNMENT

    1. (Included in full purchase)

      Final Assignment

Your Business Idea Deserves a Chance — and We're Here to Help.

StartUp Scarborough is 100% free and built for people just like you. Fill out the application form and take the first step toward building something real.

$299.00

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